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The BMW Performance Center and Performance Driving School

The BMW Performance Center and Performance Driving School are getting updates to existing courses and exciting new driving-school offerings just in time for mobile car detailing spring and summer. The enhancements at the South Carolina facilities include a track extension for the high-performance M School, an “other-roads” course to showcase the X5 Sports Activity Vehicle’s capabilities, and the return of BMW On Location. New motorcycle courses will also debut later in the summer.

“The updates and improvements we’ve made to our numerous offerings this year will captivate the customer. There’s something for everyone — BMW owner or not,” said David Trimble, manager of driving programs and events for the BMW Performance Center. “High-performance courses like the M School simulate race-track driving while teaching advanced car control and safety skills. Our ‘other-roads’ track enhancements are phenomenal with gravity-defying angles that will dispel the myth that a luxury brand like BMW isn’t made to get dirty.”

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The track at the BMW Performance Driving School, already known for its course that can be configured 35 different ways, has a new 1.5-mile-long track for a further six configurations that allow for more high-speed approaches and slower technical turns.
Part of a two-day offering for X5 driving, the 1.4-mile “other-roads” course features more aggressive sections at 34 degrees and higher.

Can’t make it to South Carolina? Then let the Performance Driving School come to you with its popular BMW On Location program. A date is set for the California Speedway this autumn with more dates in other locales in the works, such as Chicago in September. The traveling school teaches exercises ranging from accident-avoidance maneuvers and car-control skills to more advanced exercises including skid pad, autocross, and high-speed lane change and slalom courses.

In addition to the new driving-school updates, programs such as the Performance Center Delivery will continue throughout 2007. The complete experience provides an introduction to the BMW brand and heritage. During a one-on-one session with a knowledgeable BMW delivery specialist, owners receive a personalized and thorough introduction to their vehicle. Every aspect of the BMW ownership experience is reviewed, from vehicle warranties and maintenance to safety features and controls. Following an in-depth overview of their BMW, owners receive a hands-on driving session. The package is complete with a visit to the BMW museum (subject to availability), overnight accommodations at a local first-class hotel and dinner for two.